2010 Tundra Pricing Announced

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Toyota has announced the manufacturer’s suggested retail prices (MSRP) for the 2010 Tundra full-size pickup truck.

Prices for the 2010 Tundra will range from $22,960 for the Regular Cab 4×2 standard bed with a V6 engine and equipped with a Work Truck Package to $42,155 for the CrewMax Limited 4×4 with a 5.7-liter V8 engine. The new MSRPs reflect an average overall increase of $557.

The new 4.6-liter V8 engine will be available on all 2010 model year Tundras. With 310 horsepower, 327 lb-ft. of torque and EPA fuel efficiency estimates of 15 mpg city and 20 mpg highway on 4×2 models, the new engine will deliver the best combination of power and fuel economy of any standard V8 in the full-size pickup segment. Like Tundra’s optional 5.7-liter i-FORCE V8 engine, the new 4.6-liter V8 will be mated with a six-speed automatic transmission.

All 2010 Tundra models receive a redesigned front grille and tail lamps. The Tundra grade will have a new two-bar grille design and the Limited grade will be equipped with a unique billet-style grille. Additional standard equipment on all Tundra models includes:

  • The new powerful 4.6L V8.
  • Driver and front passenger knee airbags.
  • Height-adjustable headlamps (great for lift kits).
  • Redesigned seven-pin towing hitch connector that sits above the hitch to help avoid damage during high departure angle driving.
  • A shelf to help organize storage space has been added to the lower glove box.
  • An upgraded standard stereo (see below).

Two new optional audio systems will supplement three existing systems. The first, which is optional only on Tundra grade, features AM/FM/CD, integrated XM satellite radio receiver, hands-free phone and streaming music via Bluetooth, auxiliary/USB inputs and up to six speakers. The second features navigation and a value positioned AM/FM/CD, auxiliary input, a backup camera monitor and six speakers.

New 2010 Tundra Work Truck packages are aimed at commercial truck buyers or those who otherwise require a tough no-frills truck with exceptional cargo and towing capacity. The specialized trucks include vinyl seating and rubber flooring and will be available in Regular and Double Cab configurations with a V6 or one of two V8 engines including Tundra’s powerful 381 horsepower 5.7-liter V8 with a towing capability of up to 10,800 pounds. Tundra models equipped with optional work truck packages will carry a price adjustment that ranges from $195 to $1,030 less than the truck’s standard MSRP, depending on the model.

For buyers looking for a high level of refinement and convenience, the all-new Platinum Package will be available on 2010 Tundra CrewMax Limited models equipped with the 5.7-liter V8 and Flex Fuel powertrains. The package contains an assortment of high luxury features such as heated and ventilated seats, sunroof, and wood grain trim, and carries an MSRP of $4,662.

The 2010 Tundra will begin arriving at dealerships in late April.

Filed Under: Tundra News

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  1. ingle says:

    typo error on the MSRP of platinum package.

  2. Mickey says:

    Good to hear and now it’s time to go see the Platinum. If it’s worth it then maybe a trade-in will do.

  3. Mickey says:

    Ingle that’s added to the top end of a Limited package. You’re looking at $47,000.

  4. TXTee says:

    The adjustable lights and stereo sound great but no benefits for me to trade Big Daddy.

  5. Bac says:

    I went to the dealership the other day and got a bochure and they 2010 comes with a FlexFuel option as well on the 5.7 V8

  6. Bac – That’s correct – the 5.7 has been available in a flex fuel configuration since 2008. However, it’s VERY hard to come by in certain areas.

  7. tmac says:

    what the heckda is flex fuel anyhow ?

  8. Tmac – It’s the name for engines that can run on either regular old gasoline or a mixture of gasoline and ethanol known as “E85”. E85 is 85% ethanol, which is very inexpensive in SOME parts of the USA. In other parts, not so much. SO, Toyota offers the flex-fuel Tundra in some areas and doesn’t offer it in others, depending upon how popular E85 is locally.

  9. Chubbs says:

    i got me a tundra and i love it its alot better than my dads 2008 dodge ram more leg room for me better power better gas milage neva own one and its tha shit for all i can say

  10. mk says:

    I just found out a really neat feature for 2010 is the option on the tundra grade double cab for 425 msrp price of a power button that slides the middle rear window slider over all at the touch of a button. Cool feature! I also found out today that the tundra grade is being made more to individual options instead of a group pkg. deal like toyota exclusively did on the 2007 tundras. One large dealer 2 hours from my house who has several 2010’s in stock in double cabs told me to come in and if nothing is exact as to how I like it, that they would change the allocation of tundra orders to be built for their dealer to accomodate my needs. That is the first I ever heard of a toyota dealer trying to make my tundra built to order, so to speak. Great news! If it wasn’t for the 2 hour drive, I’d be there tomorrow. Going to have to plan a whole day just to talk B.S. for an hour or so, another 30 minutes to test drive the new 4.6L V8, and price one out and see bottom line what I can get it at, but dealer said they would make it worth my 4 hours of driving time but I think all of them say that just to get you in to their showroom. I’m not as dumb as I look.

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