Another month is in the books for 2015 and the new Tacoma is starting off hot while the Tundra is flat. Production is likely still being skewed toward the Tacoma, yet the consistent lack of growth for Tundra is starting to become glaring.
A few recent news items could see changes for the Toyota truck lineup. These changes amount to increased pressure on both truck’s sales and could force Toyota to substantially rethink their business plan.
Want to see more of that 2016 Toyota Back To The Future Tacoma? Check out this photo gallery!
Having a little fun with the Back to the Future date of October, 21, 2015, Toyota, in partnership with Universal Studios, is using the date to launch a new advertising campaign for the new hydrogen-powered Mirai as well as recreating the iconic Tacoma.
The September sales numbers are in and both Toyota trucks stumbled to decreases against the prior year. Toyota says they simply ran out of trucks.