There’s a term for a vehicle that’s so special that it casts a spell on an entire brand - it’s called a “halo car.” There are quite a few halo cars etched in the public consciousness. The Corvette. The Mustang. The Supra. They don’t need to be described by a brand (i.e. Chevy, Ford, or [...]

Popularity: 2%

Despite our complete disbelief and our challenge of the original PickupTrucks.com report, Toyota exec Don Esmond (a senior VP) was officially quoted as saying “We’ve pushed back the [Tundra diesel] until we can figure out where the market is going.” Kudos to PickupTrucks.com Mike Levine for confirming his earlier report on the record.
Has Toyota made [...]

Popularity: 5%

You know that the truck market is bad when Dodge has to offer $1000 cash back on the brand new 2009 Ram 1500 that JUST launched.

Only one word for this market - ugly. Really ugly. Really really ugly.
While Dodge will officially say they’re offering cash back on the 2009 because customers need this cash to [...]

Popularity: 3%

Ford Motor Company recently announced an “SFE” - or “Superior Fuel Economy” - package for the upcomming 2009 F150. While Ford touts this package as evidence of their commitment to “unsurpassed fuel economy,” we think this package is more of a marketing ploy than a true product for fuel misers. Here are the details:

Ford’s new [...]

Popularity: 3%

Intellichoice, a company dedicated to providing vehicle ownership cost estimates and value analysis, provides a monthly “Best Deal” list for new car buyers.
For September 2008, the Toyota Tundra is a listed as the best deal in the 1/2 ton, 2wd category. Were it not for the fact that Lincoln is giving away the discontinued Mark [...]

Popularity: 3%

Nissan’s Eco Pedal should increase fuel economy on the models destined for the new technology, either because of the ingeniousness of the concept or the sheer embarrassment of having a gas pedal control our right foot.
Introduced at the beginning of August 2008, the Eco Pedal was just one component in a Nissan test model packed [...]

Popularity: 3%