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Toyota’s Bill Fay Interview on Changing Truck Market and Customer Demands

Recently, I had the opportunity to interview Toyota’s┬áDivision Group Vice President and General Manager Bill Fay. Here is more on what he had to say.

Toyota's Bill Fay Interview on Changing Truck Market and Customer Demands

Toyota’s Bill Fay reveals the 2017 Tacoma TRD PRO. Photo courtesy of Truck Trend.

Toyota Tundra CrewMax/Double Cab Get So-So IIHS Crash Test Ratings

The Insurance Institute for Highway Safety (IIHS) has released updated crash test ratings for all full-size trucks. For the Toyota Tundra, the results are a bit mixed and there was an interesting finding on the roof strength difference between the two models.

Toyota Tundra CrewMax/Double Cab Get So-So IIHS Crash Test Ratings

Action shot taken during the small overlap frontal crash test.

Million Mile 2007 Toyota Tundra Keeps Trucking

An update on an earlier story, Victor Sheppard has now over 1 million miles on his 2007 Tundra with only minor issues. Yes, minor issues.

Million Mile 2007 Toyota Tundra

One million miles and counting now for Victor Sheppard’s 2007 Toyota Tundra.

Lexus, Toyota Top 2016 J.D. Power Vehicle Dependability Survey – Tundra First

Another year and another J.D. Power Vehicle Dependability award for Lexus and Toyota. Overall, Lexus finished first for the fifth consecutive year and Toyota finished fourth. These honors reinforce what Toyota owners already know – you want a vehicle to turn over everyday? Then you want a Toyota.

Once again, the Toyota Tundra finished first in J.D. Power's Vehicle Dependability Study.

Once again, the Toyota Tundra finished first in J.D. Power’s Vehicle Dependability Study.

Toyota Tundra Loses Big in PUTC Texas Truck Showdown

Another comprehensive test by our friends over at Pickuptrucks.com has the Toyota Tundra finishing dead last. Is it the vehicle being sent to be blamed or is the truck falling that far behind?

Toyota Tundra Loses Big in PUTC Texas Truck Showdown

Toyota lost big in a showdown on the best towing truck, yet was it more about the truck sent than the competition?

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