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Ford’s New F150 SFE Package Just Clever Marketing

Ford Motor Company recently announced an “SFE” – or “Superior Fuel Economy” – package for the upcoming 2009 F150. While Ford touts this package as evidence of their commitment to “unsurpassed fuel economy,” we think this package is more of a marketing ploy than a true product for fuel misers. Here are the details:

Ford’s new 2009 F150 “SFE package” is more about marketing than any real changes over a standard F150.

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